Central Square Florist wants to put out a call-to-action, and it’s called International Women’s Day.
This global celebration of women’s achievements involves more than a 100 countries, thousands upon thousands of women and a history that dates back to 1909 (in the U.S., anyway). It’s a unique occasion in which to reflect on the efforts of women in advancing the issues that matter most like equality and parity. It’s also a time to privately honor the female teachers, mentors, role models and guides who have been influential in our lives.
In Italy, IWD is celebrated with the exchange of the yellow mimosa flower. While we may not have as definitive a ritual here, flower gifts on IWD are common. In order to give them a little more purpose, we like the idea of picking a flower arrangement that involves the colors most associated with IWD: purple, green and yellow. Purple, to symbolize loyalty; green, to reflect growth; yellow, to suggest a dawning awareness. In the case of our Morning Sun design, we’ve got all three.
Yellow is the power color here, a fierce appeal for attention by the roses and the daffodils, which rise from a bed of green leaves alongside purple hyacinth. This piece feels fresh, dynamic and modern, and would definitely resonate for the empowered woman you’re gifting it to.